Portrait of Siyu Liu

This is Siyu, it's nice to meet you~

I'm a product designer focused on identifying gaps in user experiences and turning them into intuitive interactions. I look beyond primary flows to understand what's missing.

I've explored how many e-commerce platforms prioritize conversion at checkout but overlook the post-purchase journey, and proposed ways to improve that experience.

I enjoy integrating AI into my workflow to rapidly prototype and validate ideas, while critically examining its limitations like bias and lack of inclusivity.

When I'm not designing, you'll find me at musicals and concerts🎭, exploring museums🖼️, playing games🎮, yapping with friends🗣️, or baking pastries👩🏻‍🍳🍪.

Education

Parsons School of Design, The New School

B.F.A. Design and Technology, GPA 3.99

2022 - 2026

University of Washington, Seattle

M.S. Human-Computer Interaction & Design

Expected in Summer 2027
Parsons Design + Technology University of Washington MHCI+D

Work Experience

Product Designer

Aphrodite Brands Group LLC

UX Research | E-Commerce | AI Prototyping

2025 - 2026

Product UX Design Intern

BNU Corporation

Responsive Web | Localization | Motion Graphics

Summer 2024

Skills

UX/UI: User Flows, Wireframes, Prototyping, Design Systems, Rapid Iteration, Competitive Analysis, Journey Maps, Usability Testing

Tools: Figma, AI-Driven Tools (Cursor, Claude, Figma Make, Framer), Vibe Coding, HTML/CSS/JavaScript, Adobe Creative Suite, CMS Platforms

Others: Graphic Design, Unity, Arduino, CAD, TouchDesigner, Photography

Leadership

Team Lead

Design & Technology Thesis Committee

Project Management | Cross-team Coordination

Design and Technology Thesis Committee

Creative Instructor

iD Tech Camps

Adobe CS | 3D Modeling | Communication

iD Tech group iD Tech 2

Resident Assistant

The New School Residential Education

Community Building | Conflict Mediation

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