Siyu is a product designer & creative technologist with a talent for spotting overlooked UX gaps.

Curious about emerging tools and AI, she combines research and rapid prototyping to test ideas and improve B2C and B2B experiences.

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Aphrodite Brands Group LLC

Optimizing Post-Purchase Engagement for YNYG

Bridging the gap between checkout & delivery to drive customer retention & sentiment.

E-Commerce B2C Product Strategy
+18% Retention
+32% Repeat Purchase
YNYG project preview

BNU Corporation

Building a Multilingual Web System for BNU

Engaging multilingual users across mobile & desktop touchpoints.

Responsive Web Localization
4 Languages
100% Mobile Ready
BNU multilingual website project preview

Independent Project

Virtual Stylist

An inclusive AI-powered app that allows users to explore hairstyles and visualize themselves in ways existing tools do not.

Web Dev AI Integration
0→1 Product Development
Virtual Stylist AI-powered hairstyle application preview

Aphrodite Brands Group LLC

YNYG Wholesale

A wholesale platform evolving from retail partnerships to direct ordering and internal operations.

B2B Commerce Internal Tools
+5 Partnerships
+21% Wholesale Orders
YNYG Wholesale platform project preview
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